Integrated thinking is to achieve a certain goal and mobilize all available resources to achieve it. The application of this thinking in marketing is called integrated marketing. The author of this article will analyze the integrated marketing, hoping to fax number database help you. How to make good use of integrated thinking in planning programs? The so-called integrated thinking is actually very simple. For example, if you want to eat spicy crayfish at noon today, but you don’t have time to go to the store, and the takeout is a little expensive, what should you do?
So you persuade your colleague to share the order with you, and give this colleague the coffee that another colleague brought you, and ask him to help get it when the takeaway arrives. Half an hour later, you two happily ate crayfish. This is actually integrated fax number database thinking, in order to achieve a certain goal, mobilize all available resources to achieve it. Integrated marketing, often referred to in marketing, is just the application of this kind of thinking in marketing. In order to understand the application of "integrated thinking" in planning programs, we might as well start with integrated marketing: 1.
Detailed analysis and interpretation of integrated marketing Integrated marketing is to design the strategy of the enterprise according to the goal, and fax number database control the various resources of the enterprise to achieve the enterprise goal. To put it apart, it is to integrate all internal and external resources of the enterprise as a marketing method, and then fully mobilize all positive factors to achieve the unified marketing goal of the enterprise. Xiao Seng believes that the starting point of integrated marketing is actually to reduce costs and improve efficiency, which essentially includes two basic requirements, that is, consumer orientation and integrated behavior.